Are you looking to outsource your writing services to a copywriting agency? Maybe you’ve tried writing your own content but found that you don’t have the time or staff to get things done the way you want.
Fortunately, you’ve come to the right place. In this blog post, we discuss how to outsource your copywriting agency, so you can cut down on costs and time while skipping the need to recruit people and manage staff.
Why You Should Consider Outsourcing Writers
There are many benefits to outsourcing your writing needs, especially if you’re a start-up. Outsourcing means that you’ll work with skilled professionals who are not only flexible with their time but also knowledgeable on various topics.
Since there’s no need to commit to full-time employees, you can easily create an arrangement that is scalable to suit your needs as you grow. Copywriting agencies recognize how much your needs may fluctuate when you’re starting a new business and understand that you can’t compromise on quality or value. These companies often build their services around your needs to ensure you’re consistently getting the best content, great service, and flexible terms.
Aside from these primary benefits, here are other reasons why you need to consider outsourcing writers for your team.
Outsourcing Helps You Focus on the Important Things
As a business owner or leader of a startup, you will have plenty of responsibilities, and it will seem like there is never enough time for you to get things done. Going through the process of hiring a copywriter will only add more distractions and take more time and resources away from your business.
If you think that you can save money by writing content on your own, you might not get the results you want either. Writing copy takes considerable skill and knowledge. But whether you have the ability to write good copy is besides the point — many people underestimate how much time and energy writing just one blog or newsletter per week can require.
The best solution for most businesses is to work with a trusted partner who can get the job done for them — imagine what you can do with all the time you have. When it comes to startups, delegating your work strategically is a necessity, and outsourcing your copywriting needs will allow you to focus on more important things.
You Can Benefit From Other People’s Talents
Your business has a wide range of needs, and the same is true for your copy. Many copywriters tend to specialize in one or two types of copy and won’t be great across the board. If you don’t have a copywriter, outsourcing can get you a whole team of writers who will share their specialties to work on your projects.
Outsourcing your writing needs will offer you the flexibility needed to tackle various tasks, such as:
- Blogs
- Web copy
- Press releases
- Stories
- Product reviews
- And more!
Outsourcing will allow you to work with experienced writers for every form of copy. In addition, this means that all of your clients can be matched to a writer with extensive knowledge about their particular niche.
Using a team of writers is a great opportunity to provide your clients with high-quality services. Imagine how much they’ll love working with you when they see that their content was created by a professional writer with a specialty in their industry.
Copywriters Can Help With Audience Engagement
Delivering consistent content is essential to developing your brand. Hiring someone different for each of your blog posts typically results in an inconsistent tone and voice for your company. Outsourcing your copy to a close-knit writing team will allow them to fully embrace your brand’s voice without risking putting all your eggs in one basket like you would working with a single freelancer.
By working with a copywriting agency, you’ll get to consult with professional writers who will ask questions to pinpoint the message you want to convey. Agencies can provide excellent collaborative service because their writers aren’t just skilled in their craft but are also insightful and have knowledge of various businesses.
Working with a skilled team of writers will help your business connect with your existing clients and potential customers. As a result, you can expect positive results — generating leads, converting sales, and improving customer retention.
Copywriters Always Deliver Fresh Content
A modern business shouldn’t be static — and your content shouldn’t be either. If you want your business to be one of the top competitors in your industry, you will need to keep your existing content updated while maintaining a steady flow of new projects.
If you’ve never heard of the saying “Content is king,” just know that it’s true; providing fresh content consistently attracts more traffic and provides you an opportunity to be recognized. Sharing your expertise with the web will set you up as a dependable source of authoritative information and can boost your status as a leader in your industry.
Fortunately, with a team of writers, you don’t need to be an SEO expert because they will do all the heavy lifting for you. By having them regularly update your existing content, you can boost your SEO, improve your domain’s authority, and gain higher visibility in search engine results.
You Don’t Have To Let People Go
Laying off staff is probably one of the hardest things to do in business. At times, it can be necessary to pivot and let a staff member or a whole department go once you realize they don’t fit your brand. Necessity does not make this task easy by any means. Luckily, you can skip this process when you outsource to a copywriting agency.
In other words, outsourcing a copywriting agency will allow you to reap all the benefits of having a writing team without the commitment of recruiting or managing them. As your needs change, you can easily scale your writing team up and down without any trouble, guilt, stress, or heartache.
Outsourcing to a copywriting agency also means that you don’t have to keep training someone new every time you grow your team. You will have an ongoing partnership that can adapt to your needs.
How To Outsource a Copywriting Agency
If you’ve already tried making content on your own or have hired freelance writers in the past only to get disappointing results, now is the time to look for a different solution. Panda Copy is a copywriting service that can simplify your workflow and help your brand achieve its goals.
Panda Copy provides you with a team of experienced writers and editors who can produce copy for your business. With quick turnaround times of around 24 to 48 hours, Panda Copy can help you get plenty of work done in just a few days.
Enjoy a smooth and stress-free experience by leaving everything to a team of dedicated and trained copywriters and editors.
Here’s a quick step-by-step of how you can sign up with Panda Copy:
- Visit the Panda Copy website to sign up for one of three plan options to get high-quality content in as fast as two days.
- Create a project request from your dashboard and choose the type of copy you need:
- Blogs
- Web copy
- Press releases
- Emails
- Social media posts
- And more
- Provide all the details about your project:
- Titles
- Project outlines
- Word length
- SEO keywords
- Company details
- Sources of inspiration
- Tone and voice
- And more
- Submit your project request and let the writing and editing teams work their magic.
- Once you receive your copy, you can repeat the process to get more amazing content or submit the feedback form to request changes.
If you need quicker turnaround times and larger volumes of copy, you can easily upgrade your plan. Downgrading or cancelling your plan are also readily accessible options and a Pay Per Project offer is available if you don’t have enough demand for a full subscription.
Since budgeting can be a challenge for start-ups, all Panda Copy subscription plans operate on a monthly flat rate with different payment terms available, so you can get unlimited copywriting and revisions for all your needs without any of the headache of freelancers or variable rate pricing.
Visit the Panda Copy website now for more details and pricing information!